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    • HOME
    • WEBSITE MGMT
    • MARKETING DEPT
    • LEGAL DEPT
    • BUSINESS CONSULTING
    • GOV AFFAIRS
    • PR & CRISIS MANAGEMENT
    • ADVERTISING
  • HOME
  • WEBSITE MGMT
  • MARKETING DEPT
  • LEGAL DEPT
  • BUSINESS CONSULTING
  • GOV AFFAIRS
  • PR & CRISIS MANAGEMENT
  • ADVERTISING
Marketing department services enhance business growth and strategy.

 Hub Media Marketing Solutions takes a business-first approach to marketing. We start by understanding what your organization needs to accomplish, then build a strategy around those objectives. From customer acquisition and brand awareness to retention, recruiting, and product promotion, we align the right strategy, systems, messaging, and marketing tools to help move your business forward. 

 Your business objective should determine your marketing strategy—not the other way around. Once we understand what you need to accomplish and who you need to reach, we can determine the right message, audience, platforms, and campaigns to support that goal. This keeps your marketing focused, intentional, and built around real business results rather than simply staying active online. 

TWO WAYS TO WORK WITH HUB

 Some businesses have the people to manage their marketing but need the strategy, systems, and infrastructure to make it work. Others would rather have an experienced team manage the entire department. Hub Media Marketing Solutions offers both. 


 MARKETING DEPARTMENT SETUP
We Build It. You Run It. 


Already have a team member or internal staff who can handle your day-to-day marketing, but don't have the systems, strategy, or infrastructure in place?


Hub Media Marketing Solutions can build your marketing department from the ground up, creating the strategy, systems, customer database, marketing tools, and processes your team needs to operate effectively. Once everything is built, organized, and your team is trained, we hand the department over to you.



Department Setup Includes:


1. Business & Marketing Strategy Consultation
We begin by understanding your business—not by choosing advertising platforms. We review your objectives, customers, sales process, current marketing efforts, brand positioning, and available resources to determine what your marketing department actually needs to accomplish.



2. Marketing Strategy & Department Structure
We develop the framework for how your marketing department will operate, including priorities, target audiences, communication channels, responsibilities, and the systems your team will use to execute the strategy.



3. CRM & Customer Database Implementation
We organize your customer and contact information into a functional CRM and establish three critical marketing audiences:

Prospects | Current Clients | Past Clients

This gives your team an organized system for customer acquisition, ongoing communication, retention, and re-engagement.



4. Digital & Social Media Infrastructure
We establish or organize the social media, advertising, and digital accounts appropriate for your business and objectives—giving your team the infrastructure needed to manage campaigns and maintain a professional online presence.



5. Customer Communication & Newsletter System
We create branded communication templates and establish a system for staying in front of prospects, customers, and past customers. The focus isn't simply selling—it is providing useful information that helps position your company as an expert in your industry.



6. Brand & Marketing Assets
We review your existing brand materials and develop the core marketing assets your team needs to communicate consistently. Depending on your business, this may include branded templates, promotional materials, presentations, graphics, and other foundational creative assets.



7. 12-Month Marketing & Outreach Calendar
Your team receives a customized 12-month roadmap that outlines marketing initiatives, customer communications, campaigns, seasonal opportunities, content priorities, and outreach activities, all based on your business objectives.



8. Marketing Staff Training & Handoff
Once the department is built, we train your designated staff on the systems, strategy, CRM, marketing calendar, customer communications, and processes we've established so your team can confidently take over day-to-day operations.



WE BUILD THE SYSTEM. YOUR TEAM TAKES IT FROM THERE.

Instead of hiring someone and expecting them to figure out your marketing department as they go, Hub gives your business a structured marketing foundation from day one. You get the strategy, infrastructure, systems, and roadmap—then your team runs it.

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 OUTSOURCED MARKETING DEPARTMENT
We Build It. We Run It. 


Need a professional marketing department without the expense and complexity of building one in-house?


Hub Media Marketing Solutions serves as your outsourced marketing department, developing strategy, building systems, managing your customer audiences, coordinating creative and advertising, and executing ongoing marketing initiatives aligned with your company's business objectives.

We don't simply post on social media or run ads. We manage your marketing as a department.


Marketing Department Management Includes:


1. Business & Marketing Strategy

We begin by understanding your company, customers, sales process, competitive position, current marketing efforts, and business objectives. Whether your priority is customer acquisition, brand awareness, product promotion, inventory liquidation, customer retention, or recruiting, your objectives guide the marketing strategy.


2. Ongoing Marketing Department Management

Hub coordinates and manages your ongoing marketing activities as an extension of your business. We maintain the marketing strategy, establish priorities, coordinate campaigns, manage marketing systems, and adjust the approach as your company's needs evolve.


3. CRM & Customer Lifecycle Management

We build, organize, and maintain your CRM so your marketing isn't limited to finding the next customer. Your database is strategically segmented into:

Prospects | Current Clients | Past Clients

This allows us to develop different communications and campaigns for customer acquisition, retention, and re-engagement.


4. Content, Social Media & Brand Management

We manage the marketing content and brand communications appropriate for your strategy. This may include social media, educational content, promotional campaigns, branded graphics, customer communications, and other creative materials designed to keep your business visible and your messaging consistent.

The goal isn't simply to post more. It's to communicate with purpose.


5. Customer Communications & Expert Positioning

We develop communications designed to keep your company in front of prospects, current customers, and past customers. Rather than constantly asking customers to buy something, we help your business provide useful information, industry insights, company updates, and professional expertise that strengthens your position in the marketplace.


6. Advertising & Campaign Management

When paid advertising supports your objectives, Hub can plan and coordinate targeted campaigns across appropriate channels, including digital advertising, social advertising, geofencing, billboards, commercial media, direct mail, text campaigns, and other opportunities.

Advertising is selected because it supports the business objective—not simply because the platform exists.


7. Retargeting & Re-Engagement

We develop opportunities to reconnect with people who have previously interacted with your business, including prospects who haven't converted, existing customers, and past customers. Campaigns can highlight services, projects, company developments, expertise, new products, promotions, or other reasons to re-engage with your organization.


8. 12-Month Marketing & Outreach Strategy

We maintain a strategic marketing calendar built around your company's objectives, industry, seasonal opportunities, customer communications, campaigns, and business priorities.

Unlike a static calendar that's created once and forgotten, the strategy can evolve as your business and the market change.


9. Performance Review & Strategy Adjustment

Marketing should be evaluated—not simply executed. We periodically review campaign activity, customer engagement, marketing performance, and changing business objectives to determine what's working, what needs adjustment, and where new opportunities exist.

When appropriate, these reviews can be presented directly to company leadership, executives, or boards.


10. Access to Hub's Advertising & Vendor Network

Managed Marketing Department clients gain access to opportunities through Hub's established relationships with advertising, production, media, and technology providers.

Depending on the campaign, this can include negotiated or wholesale vendor pricing for:

Geofencing • Billboards • Digital Advertising • Commercial Production • Media Buying • Text Campaigns • Direct Mail • Specialty Advertising


This gives your business access to additional marketing capabilities without having to build and manage a separate network of vendors yourself.


 

YOU RUN YOUR BUSINESS. WE RUN YOUR MARKETING DEPARTMENT.

Instead of hiring one employee and expecting them to be a strategist, graphic designer, CRM manager, social media manager, advertising buyer, content creator, and marketing director, you gain access to a complete marketing operation built around your business. Hub becomes an extension of your organization—focused on turning your business objectives into an organized, ongoing marketing strategy.   

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LET'S BUILD THE MARKETING DEPARTMENT YOUR BUSINESS NEEDS

YOUR BUSINESS NEEDS MARKETING. IT DOESN'T NEED THE OVERHEAD.

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1.740.644.9739

  • HOME
  • WEBSITE MGMT
  • MARKETING DEPT
  • LEGAL DEPT
  • BUSINESS CONSULTING
  • GOV AFFAIRS
  • PR & CRISIS MANAGEMENT
  • ADVERTISING

Hub Media Marketing Solutions

740-644-9739

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